Where can I access market research?

Join us on Thurs., February 14, 2019 | Noon - 1 p.m. | $15 course fee


How do you know if your business idea or scale-up plan will work? Is there a demand for your services or products, and who are your customers and competitors?

If you’re thinking of starting a business, testing products, or scaling-up to offer more services or products, performing market research is one of the most important first steps. Market research refers to using relevant data to make an informed decision. It is the best way to understand your target audience and to gain in-depth knowledge before you launch.

It can be overwhelming to consider all the factors that go into making such an important decision, but there are tools available to help – and some are free. SOURCE can help you get started with your market research! Join us on Thursday, February 14th from Noon-1pm for Framing Questions and Finding Data with SAVI to learn how to put SAVI to use to further your business!  

SAVI is an online, highly searchable database that uses web applications to put data into context, making it easier to interpret and use. You’ll be able to search specific communities and broad areas to gather data and help you decide if your business is supported by the community.  

This workshop will be a “Lunch and Learn” so please bring a sack lunch to enjoy during the presentation! To learn more or register, visit our website!